New Show Formats
If you're keeping track of recent runway shows over the past few years, you may have noticed a quite interesting and creative change that has been made. With a lot of today's fashion runway shows everywhere from Paris to New York to Milan, the runways have gotten longer or bigger and way more extravagant. We see this clearly in Chanel's recent shows. Karl Lagerfeld always has his backdrop and runways match his vision for his new lines, and these runways are very large. The only way I can think is that not only do these designers want over-the-top shows that stand out among the rest, they also want their looks to be seen for much longer. We are passed the era when it was just a straight runway stretching about 50 to 80 feet in length. Now designers are looking to bigger and better things. In Chanel's Spring 2012 Ready-to-wear show, the theme was underwater beauty, and the way he reflects that in his clothes is by making them modern and graphic like the things that are seen under the sea which are billions of years old. Lagerfeld says "The oldest things, are often the most modern", in regards to the plant life and creatures underwater. This very creative take on nature is exactly what leads to a production such as this one. Many designers now are taking this same approach with their own shows, in hopes of grabbing people's attention and creating hype over their magnificent runway shows.
Marc Jacobs Fall 2012
Louis Vuitton Fall 2012
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